From the monthly archives:

June 2008

Price Pressure in the Luxury Market

June 23, 2008

Seth Godin is an author, marketing guru and blogger whose posts are often short and sometimes cryptic but always interesting. This is a short post from June 20th that has relevance in the Durham luxury home market today. Your sales force and your customers may scream that you need to lower your price. It’s not [...]

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Somerhill Gallery Event

June 23, 2008

Lot’s of buzz last week at Rotary about the Somerhill Gallery grand opening event the previous Saturday at the old Venable warehouse in Downtown Durham. The relocation of this long term fixture of the Chapel Hill cultural scene to Durham is just another thing to brag about when marketing Durham’s luxury homes. This video was [...]

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Bull City Rising in Endangered Durham

June 16, 2008

Since about 1987 except for a few years when I was living in Durham but working in Raleigh I have been a member of the Downtown Durham Rotary Club. This club is over a hundred years old and Durham’s largest Rotary Club. For the last couple of years the program committee headed by Don Stanger [...]

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Advice – Good and Bad – from the Queen

June 12, 2008

Barbara Corcoran, according to Fortune Small Business via CNN.Money.com is the self-proclaimed queen of New York real estate. Corcoran founded the Corcoran Group 35 years ago and sold it in 2001 for $66 million. To put it mildly, she is colorful. The profile reports that when sales of her business book Use What You’ve Got [...]

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Buying Luxury Homes in Durham

June 11, 2008

One section of the Newcomers Guide to Buying Luxury Homes in Durham specifically addresses some of the technical issues that can vary from state to state. The most important of these is the concept of agency. Until a few years ago, all real estate agents technically represented the seller in a transaction, even when that [...]

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Durham’s Growth

June 11, 2008

The link is to a terrific post last month to Reyn Bowman’s Bull City Mutterings. It relates Durham’s growth to the growth in the number of hotel rooms and the importance of tourism. Very interesting way of looking at things. Reyn is the leader of the Durham Convention and Visitor’s Bureau and has been aggressively [...]

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Why Focus on Durham Luxury Homes

June 5, 2008

I began this blog a few months ago after watching the luxury market in Durham for several years. For most of that time I was a licensed agent but not actively seeking clients.  For almost two years I was helping manage another firm and my bosses wanted me to focus on that and not my [...]

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Branding and Luxury Homes

June 3, 2008

A friend and reader of the Durham Luxury Real Estate blog forwarded an article to me about branding in real estate. The analysis was primarily intended for large national developers but it made some points worth considering in our effort to improve the marketing of luxury properties in Durham. This blog has taken the point [...]

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